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questionnaire
*
First Name
*
Last Name
*
Email
Phone (Choose Country)
*
Company Name
*
Why are you interested in assessing your customer experience?
*
Do you know who your primary customer is?
Yes
No
Not sure
*
Describe your primary customer
*
Do you have other customers?
Yes
No
Not sure
*
Describe your other customers
*
Do you have clear and current customer personas?
Yes
No
Not sure
*
Describe your personas
*
Do you have a current end-to-end journey map?
Yes
No
Not sure
*
How is it used today? If you have a partial journey map, describe it and how it is or isn't used.
*
What are your customer experience goals? (near term and long term)
*
Which CX metrics do you track today, if any?
None
CSAT (customer satisfaction)
NPS (net promoter score)
CES (customer effort score)
TTV (time to value)
CLV (customer lifetime value)
Conversion
Retention
Repeat Sales
Other(s)
*
What friction do you have across your journey or workflows?
*
Who is responsible for customer experience at your company?
*
Rate your current customer experience
*
Why did you give that star rating?
Please share anything else that would be helpful to know when assessing how to improve your customer experience.
Submit
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